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The Accidental Business Nomad

A Survival Guide for Working Across a Shrinking Planet

Kyle Hegarty

An unvarnished, story-driven, practical guide to working across cultures. The book features real stories of companies going global, warts and all. Each is a fascinating object lesson the cultural realities and unexpected surprises of modern globalization. Readers will learn:

  • Why up to 70 percent of international ventures fail due to cultural issues, and how to avoid becoming a casualty
  • How a leading American ticket sales and distribution company imploded in its China expansion
  • How to navigate the invisible language of cultural misunderstandings
  • Cross-cultural communications skills everyone in business needs to know
  • The art and science of personality profiling and quick short-cuts to understanding people
  • What outsourced call centers can teach us about the future of global communication
  • How to find inspiration and innovation in the most unlikely of places
Publisher: Nicholas Brealey Publishing

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